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Résumé
Sravan PuliAn award-winning product designer

Every product beginsas a mess of possibilities.

This is where I work

I find the signal
and make the path
feel obvious.

User needBusiness opportunity
Scroll to find the signal ↓
01

The outcome

Clarity is nota visual style.

It's what happens when the user need, the business opportunity, and the technical possibility finally agree.

Three forces / one clear direction
Sravan Puli
Hi, I'm Sravan · Austin, TX

Business-led
product designer
& builder for 0→1.

01User need02Business opportunity03Technical possibility
Three forces. One direction.

Most designers see screens.
I see the product
and the business.

02 / Selected work

Project
index.

Four selected stories. The complete project library lives on the Work page.

Password protected
01 / Product & service design

Delta Airlines

Connecting VIP bookings, operations, and airport teams.

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Case study available
02 / Mobile Apps

BMW

A clearer, more personal ownership experience.

Open case study ↗
Case study available
03 / Mobile Apps

Medvarsity

Making healthcare learning easier to navigate.

Open case study ↗
Password protected
04 / Design Systems

Exterview Design System

A consistent foundation for hiring experiences.

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View all completed work ↗
03 / How I think

I can enter
the problem
anywhere.

  1. ResearchFind the behavior beneath the request.
  2. StrategyTurn evidence into a bet worth making.
  3. ExperienceDesign the right idea into a form people understand.
  4. SystemsMake every decision strengthen the next one.
  5. AI + CodeMove from conversation to proof, faster.

The discipline changes.
The job stays the same:
move the product forward.

Sravan Puli standing beside a one-way sign at night
04 / A useful contradiction

Serious about
the decision.
Easy about
everything else.

I'm a product designer who likes the blurry beginning: when the team knows something should exist, but not quite what it should be yet.

More about me ↗